Collins Cotton joins the River team as new Associate

Chattanooga, TN, February 20, 2023

River Associates is pleased to announce the addition of a new investment team associate, Collins Cotton. He joins the firm from PriceWaterhouse Coopers.

“Our team is very excited to have Collins join us,” said Blake Lewis, Principal at River Associates. “Collins will be helping to evaluate new investment opportunities and supporting existing portfolio companies. Collins has an impressive background providing comprehensive M&A services to large corporate clients, which provides him with a great foundation for his new role with River.”

“I am thrilled to join the experienced team at River,” said Collins. “I look forward to learning from and supporting the efforts of a private equity firm with a long-standing history and strong reputation within the industry.”

Prior to joining River, Collins worked from 2019 to 2023 as a Mergers & Acquisitions Associate and Senior Associate in PwC’s Delivering Deal Value Practice in Atlanta, GA. In his previous roles, he supported divestitures and acquisitions by modeling company forecasts, completing company and industry research, outlining post-transaction financial targets, and performing due diligence. PriceWaterhouse Coopers is a global advisory and accountancy firm that also offers audit, IT, due diligence, and restructuring services. Before joining PwC, he held several internships while attending college.

Collins has a B.B.A. in Finance from the University of Georgia.